{"id":1171,"date":"2021-04-09T15:54:22","date_gmt":"2021-04-09T15:54:22","guid":{"rendered":"https:\/\/m5.ca\/?p=1171"},"modified":"2022-05-24T15:55:43","modified_gmt":"2022-05-24T15:55:43","slug":"m5-sinscrit-au-pointage-en-devenant-lagence-de-reference-de-true-hockey","status":"publish","type":"post","link":"https:\/\/m5.ca\/fr\/m5-sinscrit-au-pointage-en-devenant-lagence-de-reference-de-true-hockey\/","title":{"rendered":"m5 s\u2019inscrit au pointage en devenant l\u2019agence de r\u00e9f\u00e9rence de TRUE Hockey"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">Pr\u00e9cision, d\u00e9termination et t\u00e9nacit\u00e9 \u2013 voil\u00e0 ce que TRUE Hockey insuffle \u00e0 sa gamme d\u2019\u00e9quipement et ce que m5 apportera \u00e0 son travail en tant qu\u2019agence de r\u00e9f\u00e9rence r\u00e9cemment d\u00e9sign\u00e9e pour la marque internationale.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Le cabinet a remport\u00e9 ce mandat \u00e0 l\u2019issue d\u2019un processus concurrentiel men\u00e9 cet hiver et a commenc\u00e9 \u00e0 exercer ses fonctions le 1<\/span><span class=\"s2\"><sup>er<\/sup><\/span><span class=\"s1\"> avril 2021.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">\u00ab\u00a0Nous cherchions un partenaire poss\u00e9dant le bon ensemble de comp\u00e9tences et la d\u00e9termination n\u00e9cessaire pour nous aider \u00e0 faire passer nos activit\u00e9s internationales au niveau sup\u00e9rieur et je suis heureux d\u2019annoncer que c\u2019est ce que nous avons vu chez m5\u00a0\u00bb, explique Dave McNally, directeur principal, Ventes et marketing chez TRUE Hockey. \u00ab\u00a0Notre seul objectif continue d\u2019\u00eatre de faire cro\u00eetre notre marque et de faire en sorte que plus de joueurs de hockey utilisent notre \u00e9quipement. Pour y arriver, nous avons besoin d\u2019un partenaire qui a la volont\u00e9 de travailler sans rel\u00e2che et d\u2019ouvrir la voie avec nous.\u00a0\u00bb<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Partie int\u00e9grante du groupe de soci\u00e9t\u00e9s\u00a0m5, m5 emploie 160 personnes \u00e0 Halifax, St. John\u2019s, Saint John, Moncton, Charlottetown, Toronto, Montr\u00e9al, Winnipeg et Vancouver.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">\u00ab Nous sommes emball\u00e9s d\u2019avoir \u00e9t\u00e9 choisis pour \u00eatre l\u2019agence de TRUE et d\u2019avoir l\u2019occasion de faire passer cette marque au niveau sup\u00e9rieur pour les joueurs professionnels et le grand public \u00bb, mentionne Tyler MacLeod, vice-pr\u00e9sident du service aux clients, m5 \u00ab Nous savons que notre feuille de route en d\u00e9veloppement de marque, de vente au d\u00e9tail, de soutien aux franchis\u00e9s et de communications et marketing font de nous le partenaire id\u00e9al pour cette marque d\u2019\u00e9quipement personnalis\u00e9. \u00bb<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Division de TRUE Temper Sports, TRUE Hockey r\u00e9volutionne le monde de l\u2019\u00e9quipement de hockey. L\u2019entreprise a con\u00e7u, mis au point et fabriqu\u00e9 plus de deux millions de b\u00e2tons de hockey au cours de la derni\u00e8re d\u00e9cennie, et elle fait figure de pionni\u00e8re sur le march\u00e9 des patins sur mesure.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Avec un souci in\u00e9gal\u00e9 du client, TRUE Hockey r\u00e9pond aux besoins des d\u00e9taillants sp\u00e9cialis\u00e9s en hockey, des consommateurs et des joueurs professionnels gr\u00e2ce \u00e0 ses \u00e9quipes de ventes, de R. et D. et de soutien LNH sp\u00e9cialis\u00e9es. Plus de 100 joueurs de la LNH portent des patins sur mesure TRUE. De plus, 60\u00a0% des gardiens de but de la LNH portent des patins sur mesure TRUE.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">\u00ab Depuis la cr\u00e9ation de la division hockey de True Temper, en 2000, la pr\u00e9cision, les mat\u00e9riaux de la plus haute qualit\u00e9 et des proc\u00e9d\u00e9s de fabrication in\u00e9gal\u00e9s ont \u00e9t\u00e9 au c\u0153ur de notre identit\u00e9 \u00bb, souligne Steve Sutherland, directeur g\u00e9n\u00e9ral \u2013 Hockey \/ True Temper Sports. \u00ab Cette marque incarne notre obsession pour le hockey et nous sommes ravis d\u2019\u00eatre appel\u00e9s \u00e0 cro\u00eetre. \u00bb<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">-30-<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\"><b>\u00c0 propos de TRUE Hockey<\/b><\/span><span class=\"s3\"><br \/>\n<\/span><span class=\"s1\">La division hockey de True Sport a \u00e9t\u00e9 cr\u00e9\u00e9e avec la mission de faire passer l\u2019obsession de l\u2019entreprise pour les mat\u00e9riaux de la plus haute qualit\u00e9 qui soit, les proc\u00e9d\u00e9s de fabrication les plus rigoureux et les meilleurs concepteurs d\u2019\u00e9quipement des bureaux \u00e0 la patinoire.<\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Digne descendant de True Temper Sports, le chef de file mondial de la technologie pour tiges de b\u00e2tons de golf et le fabricant du b\u00e2ton de golf num\u00e9ro un sur le circuit de la PGA depuis plus de 70 ans, TRUE Hockey s\u2019est donn\u00e9 pour mandat d\u2019offrir \u00e0 l\u2019industrie du hockey des produits et une technologie sup\u00e9rieurs pendant les d\u00e9cennies \u00e0 venir. Pr\u00e9sente dans toutes les \u00e9tapes de la cr\u00e9ation d\u2019un produit \u2013 de la R. et D. \u00e0 la distribution \u2013 TRUE Hockey se d\u00e9voue \u00e0 l\u2019atteinte d\u2019un seul objectif\u00a0: offrir l\u2019\u00e9quipement de hockey le plus performant sur le march\u00e9. Pour obtenir des renseignements suppl\u00e9mentaires, visiter le www.true-hockey.com.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pr\u00e9cision, d\u00e9termination et t\u00e9nacit\u00e9 \u2013 voil\u00e0 ce que TRUE Hockey insuffle \u00e0 sa gamme d\u2019\u00e9quipement et ce que m5 apportera \u00e0 son travail en tant qu\u2019agence de r\u00e9f\u00e9rence r\u00e9cemment d\u00e9sign\u00e9e pour la marque internationale. Le cabinet a remport\u00e9 ce mandat \u00e0 l\u2019issue d\u2019un processus concurrentiel men\u00e9 cet hiver et a commenc\u00e9 \u00e0 exercer ses fonctions [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[11,14],"tags":[],"class_list":["post-1171","post","type-post","status-publish","format-standard","hentry","category-news","category-nouvelles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>m5 s\u2019inscrit au pointage en devenant l\u2019agence de r\u00e9f\u00e9rence de TRUE Hockey - m5 Marketing Communications.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/m5.ca\/fr\/m5-sinscrit-au-pointage-en-devenant-lagence-de-reference-de-true-hockey\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"m5 s\u2019inscrit au pointage en devenant l\u2019agence de r\u00e9f\u00e9rence de TRUE Hockey - m5 Marketing Communications.\" \/>\n<meta property=\"og:description\" content=\"Pr\u00e9cision, d\u00e9termination et t\u00e9nacit\u00e9 \u2013 voil\u00e0 ce que TRUE Hockey insuffle \u00e0 sa gamme d\u2019\u00e9quipement et ce que m5 apportera \u00e0 son travail en tant qu\u2019agence de r\u00e9f\u00e9rence r\u00e9cemment d\u00e9sign\u00e9e pour la marque internationale. 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