Author: Anna Kean

Of course, your business is on social media! That’s what brands do, right? Having a Facebook page – maybe an Instagram and a Twitter account, too – is an essential part of any marketing strategy but simply being on social media isn’t enough if you don’t know how to make it work for your brand. […]

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If you follow tech news or own a phone that was made in the last couple of years, there’s a good chance that you’ve experienced the ever-growing technology known as Augmented Reality. From gaming to construction, retail to marketing, it has a variety of uses to help enhance the user’s experience, promising to be a […]

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Would you like to buy the world a Coke? Maybe keep it company? Coca Cola’s homage to hippy culture has lived many lives. Originally, the airy, hug-n-feel-goodness of the tune and images wasn’t well-received by two groups. First, flag-waving, apple-pie-loving conservatives saw it as Coke abandoning its place as an iconic beverage choice of patriots […]

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