Bay of Fundy Tourism Partnership

New 7 Wonders of Nature

Inspired to drive voting

By understanding how often people need reminding

Cruise Islands of the North Atlantic

Higher Latitude

Inspired to make people aware of a remote destination

By understanding the importance of a ‘bucket list’ experience

Cruise Association of Newfoundland and Labrador

Far From Ordinary

Inspired to change a ship’s route

By understanding the need to express the extraordinary nature of a province

Halifax Harbour Bridges

Listen to Bridget

Inspired to decrease traffic delays

By understanding people had little or no interest in safety communication

Atlantic Chevrolet Dealers

Chevrolet Aveo “Full of Fun”

Inspired to increase sales

By understanding the importance of a driving experience

Crosby’s Molasses

Grandma Fancy

Inspired to bring attention to a pantry product

By understanding the need to add some sizzle

Sheraton Casinos, Halifax & Sydney

Put on a Winning Smile

Inspired to create memorable moments

By understanding it wasn’t just about winning-it was the experience

Alliance for the Control of Tobacco (NL)

Shut the Last Door

Inspired to stamp out smoking in public places

By understanding we needed a movement for non-smokers

University of New Brunswick

Making a Significant Difference

Inspired to raise the profile of UNB

By understanding most people were unaware of their far-reaching impact

The Discovery Trails Association

Fall for the Discovery Trail

Inspired to create a couple’s getaway

By understanding who was able to take a Fall vacation

New Brunswick Tourism and Parks

Eastern United States Campaign

Inspired to get people to travel

By understanding people’s desire to experience a world-renowned phenomenon

Atlantic Lottery Corporation


Inspired to create true-to-life male interactions

By understanding what sports betting is really all about

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